World Debut of Beetle R Concept Model

Just posted on the VW Newsroom website:

At Volkswagen, the letter “R” promises top-notch performance, a claim validated by the 266-hp Golf R and the 261-hp Scirocco R. In a world debut at the IAA in Frankfurt, Volkswagen is now showing a third variation of this sporty theme: the Beetle R Concept, based on the 21st Century Beetle. Like the Golf R and Scirocco R, the R version of the Beetle was also created at Volkswagen subsidiary Volkswagen R GmbH, located near Wolfsburg.

The Beetle R Concept is still a design study. Those who are familiar with the Beetle Turbo (200 hp) know that the car could offer even more performance, similar to that of the Golf R and Scirocco R.

Visually, the Beetle R Concept, painted in “Serious Grey”, offers a glimpse of what a production version might look like. The concept is equipped with 20-inch “Talladega” aluminum-alloy wheels—the same design used on the Golf R and Scirocco R, although those cars wear 18- and 19-inch rims. R-design blue brake calipers are easy to spot through the Beetle’s wheels, which feature five triple spokes.

As is usual on R models, the interior also makes an immediate impression. In the front, the driver and passenger sit in motorsport bucket seats with what are referred to as Ergopads made of gray nubuck leather. The seats are upholstered in black Nappa leather. The R logo is embossed on the seats and the seat seams and piping are in “Space Blue”.

For more information visit www.vw.com.

VW Touareg Receives 2011 Motorist Choice Award

Notable automotive industry research companies, IntelliChoice and AutoPacific, today announced the 2011 Motorist Choice Awards. Now in its sixth year, this venerable award series is designed to recognize those vehicles that deliver the compelling combination of high consumer satisfaction and lower-than-expected ownership costs over time.  This year, IntelliChoice and AutoPacific continued categorizing the winners into a collection of 15 popular lifestyle segments that shoppers could easily identify with.

Volkswagen took home the High Tech award with the Volkswagen Touareg.

“The Motorist Choice Awards are designed to assist consumers by using a categorization scheme other than traditional vehicle classes. Our research has shown that buyers often shop in more than one vehicle segment based on their needs and uses, rather than simply choosing a segment and then comparing models within it,” said George Peterson, president of AutoPacific.

Each year, AutoPacific performs the broadest and most widely followed owner satisfaction survey in the U.S. with a record of over 72,000 responses in 2011. This study solicits consumer feedback on a recently purchased 2011 vehicle using 48 key attributes covering the entire ownership experience. From these data, AutoPacific compares overall buyer satisfaction between individual models and vehicle classes and announces its annual Vehicle Satisfaction Awards (VSAs) based on the findings.

Meanwhile, IntelliChoice constantly monitors and adjusts cost of ownership metrics for over 1,800 model trim lines to provide consumers with valuable insight into the financial impact of ownership over a five year time horizon.  This analysis is the foundation of the IntelliChoice Best Overall Value of the Year (BOVY) awards announced each January, and its interim Best Bets awards which were recently announced for the upcoming 2012 model year.

To test drive the Touareg visit David Maus VW on Lee Road. For more information visit www.AutoPacific.com.

 

Filed under: Toureg, Vehicles, VW News